What is one of the anticipated outcomes of effective marketing management?

Effective marketing management aims to align a company's strategies with the needs and preferences of its target market. One of the primary anticipated outcomes of this alignment is increased product sales. When marketing is managed effectively, it leads to a better understanding of customer behavior, preferences, and trends, allowing businesses to create products and services that resonate with their audience.

By executing targeted marketing campaigns, leveraging data analytics, and optimizing user experiences, companies can attract new customers and retain existing ones, leading to a rise in sales figures. Additionally, effective marketing creates brand loyalty and awareness, which are crucial for sustaining long-term sales growth. Therefore, one of the main goals of effective marketing management is indeed to boost product sales, which directly contributes to a company's profitability and market share.